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Priority will be given to business pass holders and performing artists for admission to the conference program "Trans Asia Music Meeteng 2025." Regular ticket holders will only be able to enter if there is a cancellation.
"Asian Music biz"
(ビジネスパス所有者・ショーケースライブ出演者対象)
SESSION❶ 1.31 (SAT) 12:15ー13:00
Women In Music in Asia 2026
Venue:X-Border Koza
➡️ Gender gaps appear differently across countries and cultures.
At MLFO 2026, following last year’s discussion, we will explore shared challenges women face in the Asian music industry,
with perspectives this year from Japan, China, and the Philippines.
SESSION❷ 1.31 (SAT) 14:00ー14:45
MUSIC AWARDS JAPAN and MUSIC WAY PROJECT
CEIPA's Vision for a Closer-Knit Asian Music Industry
Venue:Lagoon Koza
➡︎ Japan's music ecosystem is now connecting to Asia and the world at an unprecedented pace.
Under the vision “Connecting with the world, lighting the future of music,” CEIPA—a coalition of five major organizations—has launched Japan's largest international music awards, “MUSIC AWARDS JAPAN.” Furthermore, through the “MUSIC WAY PROJECT” co-created with the TOYOTA GROUP, it is building new distribution and support systems to revitalize the music industry across all of Asia. In this session, against the backdrop of the latest trend positioning Japan's content industry as a “core industry,”CEIPA Director and Chairman of the Japan Music Publishers Association, Yutaka Inaba, takes the stage.
He will discuss concrete prospects for how the Japanese and Asian music scenes can closely collaborate and jointly enhance their presence in the global market.
SESSION❸ 2.1( SUN) 10:45ー11:45
Emerging Voices from Asia
~Where Asian Festival Organizers Are Heading Next
Venue:Lagoon Koza
➡︎ Centered around first-time MLFO participants, delegates will introduce the current state and vision of their respective festivals, as well as the music scenes in their countries.
SESSION❹ 2.1( SUN) 11:45ー12:30
Booking Agents Discuss the Potential of Asian Artists
Venue:X-Border Koza
➡︎ Booking agents are vital professionals in the music business who not only secure gigs for artists at tours and festivals but also strategically support the artists' careers themselves.
In this session, we explore the untapped potential of Asian and Japanese artists through the perspectives of two active booking agents based in Asia.
SESSION❺ 2.1( SUN) 12:30ー13:15
Crossing Streaming Borders
~Transcending the Borders of the Streaming Era
Venue:Lagoon Koza
➡︎ While streaming has lowered the barriers of national borders, algorithms and the context of local culture have become increasingly influential. Key figures in the Asian music industry, led by Akira Nomoto—who has long worked in the digital market since the launch of Spotify Japan—will discuss how Asian countries can create “shared values across regions” in the streaming era.
SESSION❻ 2.1( SUN) 13:15ー14:00
Anatomy of the “Crossroads of Frenzy (Koza)” Where World Music and Future Ideas Converge
Venue:X-Border Koza
➡︎ Koza, a city gaining attention as both a music hub and startup hub. Austin, Texas's “SXSW” achieved tremendous growth by merging music and startups. With people and money increasingly converging on Koza, will ideas leveraging music and tech emerge from here?! Leaders from each field delve into its appeal and potential.

Speaker
Ryuji Tokiwagi
"Biz for Artists"
Artist Lounge @ Music Lane Festival Okinawa 2026
SESSION❶ 1.31 (SAT) 12:00ー13:30
Maximizing Streams and Revenue presented by TuneCore Japan
Venue:Lagoon Koza
➡︎ Koza, a city gaining attention as both a music hub and startup hub. Austin, Texas's “SXSW” achieved tremendous growth by merging music and startups. With people and money increasingly converging on Koza, will ideas leveraging music and tech emerge from here?! Leaders from each field delve into its appeal and potential.
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